AI as a Creative Companion
I think technology should feel like an extension of what you actually want to do — not a replacement for thinking. The best tools are the ones that get out of your way and let you think more clearly, create more freely, and connect more deeply.
The tool is never the point. The point is what you make with it. AI does not replace creativity. It removes the friction so creativity can flow.
Four Tools in My Daily Practice
- ChatGPT. Helps me draft when I am stuck. I describe the mood, the audience, the gap. It responds with suggestions that are sometimes terrible, sometimes brilliant, and always useful as a starting point.
- Notion. Holds my scattered thoughts. Reading notes. Project plans. Random ideas at 2am.
- Canva. Turns my ideas into visuals without me needing a design degree.
- CapCut. Makes video editing feel like play rather than work.
The Ethics of Use
I'm not naive about AI. The bias in training data is real. The displacement of creative workers keeps me up some nights. The environmental cost of all those servers humming away in data centres — that's not nothing. These concerns matter.
- Use AI as a companion, not a replacement.
- Credit its contributions where appropriate.
- Fact-check its claims.
- Maintain editorial control over everything that bears your name.